Cognitve 4 -Cognitive Computing in Action

There is growing interest and imagination about how Cognitive computing can help organizations to think in whole new ways. To see cognitive in action, here are some Industry specific examples of organizations benefiting from power of cognitive computing.

macyRetail

Cognitive systems are driving more personalized shopping experiences and helping reveal customer trends. Macy’s, a U.S. department store chain, is using Watson cognitive technology to create an in-store mobile companion that assists in servicing customer needs. It allows customers to input natural language questions regarding each participating store’s unique product assortment, services and facilities and receive a customized response to the inquiry. Click here for a video.

Banking

Cognitive systems are improving the client experience and driving more efficient operations. Bradesco, the second largest bank in Brazil, used Watson as a virtual agent assistant to answer banking questions, reducing the number of calls; improved its client experience and delivery using Watson Self Service Assistant for a new virtual channel; and kept its innovation leadership position by implementing cognitive computing and being the first Watson Portuguese implementation.

Health

Cognitive systems are transforming global health. Medtronic, a U.S. and Ireland-based medical device company, has insulin pumps which, combined with Watson, will help predict dangerous spikes or drops in blood sugar hours in advance, then notify people living with diabetes so they can take action before it becomes a problem.

Energy and Utilities

Cognitive systems are acting as a trusted advisor. Woodside, an Australian oil and gas producer, needed to access knowledge from decades worth of projects to save the company millions of dollars. With Watson Engagement Advisor, they created a service that culls through 30 years of documented expertise, recognizing patterns and continually learning from them. Watson acts as a trusted advisor answering questions from engineers, while learning through newly adapted knowledge. Here is a video on it:

In next blog we will explore some of the Watson offerings (aka APIs) available for consumption. So stay tuned.

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s